Sales Readiness
Being sales-ready means knowing how to pitch your products, connect with customers, and close the deal. CADE provides the tools and resources you need to sharpen your sales strategy and boost your business growth.
Video Library
Explore topics in wholesale readiness, market opportunities, and more in CADE’s growing video library! Register here for lifetime access to these valuable resources.
Sales Resources
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Understanding where and how to sell your products is key to growing your business. Our Sales Channels Assessment can help you evaluate your current sales channels and identify new opportunities to reach more customers.
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A strong, concise sales pitch can make all the difference in capturing interest and closing deals. Refine your pitch and confidently communicate the value of your products with our 60-Second Sales Pitch How-To.
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CADE understands the challenges farmers face in accessing new markets. That’s why we created A Central New York Farmers’ Guide to Distribution identifying distribution options, their requirements, and recommendations on how to get your farm wholesale-ready to work with distributors.
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